Car dealer auctions play a pivotal role in the automotive industry, offering a dynamic
marketplace where dealers can buy and sell vehicles to meet the demands of their
customers.
If you want to buy from dealer auctions you must take the dealer license class.
These auctions are regulated by state laws, and California, as one of the largest
automotive markets in the United States, has specific requirements and regulations
governing dealer-only auctions.
Learn from an Industry Professional
Learn firsthand from Garrett Eddings who has been in the car industry for 20+ Years. In those
20 years, Garrett has taught dealers professionally for 10 years and has helped thousands of
dealerships just like yours navigate through getting a dealer’s license in California.
Auction Experience:
Garrett was one of the first employees for ACV Auctions on the west coast where he
helped establish the foundation for west coast operations and hyper focusing on the
California market. Learn firsthand from Garrett as he takes you through:
How to register for auction and what some of the common mistakes are that happen
to first time dealers.
How to navigate through condition reports and ensure that you’re not missing
elements that could cost you thousands in reconditioning costs.
How to do price comparison in the retail and wholesale market in order to
maximize your potential return on investment when it comes to sourcing inventory
for your dealership.
How to navigate through arbitration and how to keep your recondition costs down.
And so much more!
How to buy a used car at an auction?
In this comprehensive guide, we will explore the essentials of dealer-only auctions in
California, including the advantages and disadvantages of participating in these auctions, as
well as the requirements for obtaining a dealer license in the state.
Part 1: Understanding Dealer-Only Auctions in California
What is a Dealer-Only Auction?
A dealer-only auction is a specialized marketplace were licensed automobile dealers trade
vehicles. In California, such auctions are exclusively accessible to licensed dealers, and
they are strictly regulated by the California Department of Motor Vehicles (DMV).
Dealer-only auctions differ from public auctions in that only authorized dealers can
participate, creating a more controlled environment for buying and selling vehicles.
The Role of Dealer-Only Auctions
Dealer-only auctions serve several vital roles in the automotive industry, such as:
Inventory Management: Dealers can acquire new inventory or sell excess vehicles, helping
them maintain a balanced inventory of vehicles.
Pricing and Valuation: These auctions help dealers assess the current market value of
vehicles and establish pricing strategies for their retail lots.
Profit Generation: Dealers can find vehicles at competitive prices, allowing them to
make a profit when selling these vehicles to the public.
Vehicle Sourcing: Dealers can access a wide range of vehicles, including used, new, and
specialty cars, enabling them to meet customer demands effectively.
Regulatory Compliance: Dealer-only auctions help ensure compliance with state and
federal laws, such as regulations related to title transfers and vehicle histories.
Part 2: Advantages of Dealer-Only Auctions
Participating in dealer-only auctions in California offers numerous advantages for licensed
dealers, including:
Exclusive Access to Inventory
Authorized dealers gain access to a wide selection of vehicles that are not available to
the general public. This exclusive access allows dealers to find unique or hard-to-find
vehicles that can attract a specific customer base.
Competitive Pricing
Dealer-only auctions often feature vehicles at competitive prices, enabling dealers to
acquire inventory at a lower cost. This cost advantage can lead to higher profit margins
when these vehicles are sold on the retail lot.
Efficient Inventory Management
Dealers can use these auctions to efficiently manage their inventory. They can quickly
sell or acquire vehicles to meet customer demands and maintain a well-balanced
inventory.
Networking Opportunities
Dealer-only auctions provide a platform for dealers to network with others in the
industry. These connections can lead to valuable business relationships, such as
partnerships or opportunities to source specific vehicles.
Assurance of Legitimate Transactions
The regulatory oversight and stringent entry requirements in dealer-only auctions reduce
the risk of fraudulent activities and ensure the legality of transactions.
Part 3: Disadvantages of Dealer-Only Auctions
While dealer-only auctions offer several advantages, they also come with certain
disadvantages, including:
Restricted Access
As the name suggests, these auctions are exclusively for licensed dealers. This
restriction can limit the participation of smaller dealers or individuals looking to
enter the automotive business.
Competitive Bidding
Dealer-only auctions can be highly competitive, with experienced dealers bidding
aggressively for desirable vehicles. This competition can lead to higher purchase
prices.
Entry Barriers
Acquiring a dealer license and gaining access to these auctions requires meeting
specific criteria, including financial stability and business location. This can be
challenging for newcomers or those with limited resources.
Limited Transparency
Information about the vehicles, including their history and condition, can be limited to
a dealer-only auction setting. Dealers may need to rely on their expertise and
experience to make informed decisions.
Regulatory Compliance
Strict regulations govern dealer-only auctions to ensure the legality of transactions.
Non-compliance can result in penalties or even license revocation.
Part 4: Requirements for Obtaining a Dealer License in California
To participate in dealer-only auctions in California, you must obtain a dealer license. The
California DMV sets specific requirements and procedures for obtaining this license. Here
are the key steps:
Eligibility
To be eligible for a dealer license in California, you must meet the following criteria:
Business Location: You must have a fixed, commercial location for your
dealership. This location must meet specific zoning requirements.
Surety Bond: The state requires that you have either a 10k or 50k bond in
order to become a dealership.
Business Entity: You can operate as a sole proprietor, partnership,
corporation, or limited liability company (LLC). Ensure that your business
entity complies with state regulations.
Criminal Background Check: You and anyone associated with your dealership
must pass a criminal background check.
Pre-License Education
Before applying for a dealer license, you must complete a pre-license education program
approved by the California DMV. This program covers topics like vehicle code, dealership
operations, and relevant regulations.
This is where California Dealer Academy can help. Click here to register for a class and
take your first step towards getting access to dealer auctions.
Business Documents
You will need to provide various business documents, including:
Proof of Business Location: A copy of the lease or rental agreement for
your dealership location.
Fictitious Business Name: If you're using a business name different from
your legal name, you'll need to register it with the county.
Sales Tax Permit: Obtain a seller's permit from the California Department
of Tax and Fee Administration (CDTFA).
Application Process
Once you have met the eligibility criteria, completed pre-license education, and
gathered the necessary documents, you can begin the application process. This typically
involves submitting an application to the California DMV, paying the appropriate fees,
and passing an inspection of your dealership location.
License Renewal and Ongoing Compliance
After obtaining your dealer license, you must adhere to ongoing compliance requirements,
including renewing your license annually, maintaining insurance coverage, and ensuring
your business remains in good standing with the DMV.
Conclusion Dealer-only auctions in California are an integral part of the
automotive industry, providing licensed dealers with unique opportunities to buy and
sell vehicles. While these auctions offer numerous advantages, they also come with
certain disadvantages and strict regulatory requirements.
To thrive in the competitive world of dealer-only auctions, it's essential for
dealers to understand the rules, maintain compliance with state regulations, and
network with other professionals in the industry. By doing so, dealers can leverage
the exclusive access to inventory and competitive pricing that dealer-only auctions
offer to make a successful and profitable business in California's dynamic
automotive market.
IMPORTANT:
Taking a class to get certified is the 1st step towards buying cars at auction and is required by the California DMV.