How to Register for Manheim as a California Auto Dealer

February 3rd, 2025 by Garrett Eddings

Manheim is one of the largest wholesale auto auction companies in the world, offering California auto dealers a vast marketplace to buy and sell vehicles efficiently. Registering with Manheim opens doors to thousands of vehicles weekly, exclusive dealer resources, and a network of industry professionals. This comprehensive guide will walk you through the registration process, highlight the advantages of using Manheim, and outline the offerings available to California auto dealers.

Section 1: Understanding Manheim and Its Role in the Auto Industry

Manheim, a subsidiary of Cox Automotive, operates over 100 auction sites across North America and provides digital auction platforms for seamless transactions. The platform caters to licensed auto dealers, providing access to inventory ranging from repossessions and off-lease vehicles to dealer consignment and rental fleet cars.

Section 2: Benefits of Registering with Manheim

• Extensive Inventory: Access to thousands of vehicles daily, including luxury cars, trucks, SUVs, and electric vehicles.
• Convenient Online Platform: Bid and buy vehicles from anywhere using Manheim's robust online auction tools.
• Vehicle Assurance Programs: Options like Manheim Certified and DealShield protect your purchases.
• Market Insights: Data-driven tools and reports help dealers make informed buying decisions.
• Logistics and Reconditioning Services: Streamlined transport and vehicle preparation services.

Section 3: Registration Process for California Auto Dealers

Step 1: Ensure You Have a Valid California Dealer License

• Take a DMV approved auto dealer pre-licensing class.
• Obtain a California auto dealer license from the DMV.
• Secure a resale certificate and business license.

Step 2: Gather Necessary Documents

• Valid California Dealer License
• Resale Certificate
• Business License
• Proof of Business Insurance
• Government-issued ID
• Bank account information for payment setup

Step 3: Create an Account on Manheim.com

1. Visit www.manheim.com.
2. Click on "Register" and select "Dealer Registration."
3. Complete the online registration form with your business details.
4. Upload the required documents.
5. Set up payment preferences and dealer profile.

Step 4: Enhance Your Registration with AuctionAccess.com

AuctionAccess is a universal dealer registration platform that simplifies access to multiple auto auctions, including Manheim. By registering with AuctionAccess:

• Streamlined Access: Use one ID to access multiple auction platforms.
• Simplified Verification: Quickly verify dealer credentials across auctions.
• Secure Transactions: Enhanced security for dealer information and transactions.

1. Visit www.auctionaccess.com.
2. Complete the online application with your dealer information.
3. Link your AuctionAccess ID to your Manheim account for seamless integration.

Step 5: Verification and Account Activation

• Manheim will review your application and verify your dealer credentials.
• Once approved, you will receive an email confirmation with login instructions.
• Attend a brief online orientation if required.

Section 4: Manheim Offerings for California Auto Dealers

• Manheim Express: A mobile app designed as an alternative and enhancement to traditional Manheim auctions. Offers on-the-go convenience, real-time listings, enhanced vehicle insights, and streamlined selling.
• Simulcast and Simulcast+ Auctions: Participate in live auctions remotely.
• Condition Reports: Detailed vehicle inspections to ensure transparency.
• Floor Planning Services: Flexible financing options through NextGear Capital.
• Post-Sale Inspections: Additional peace of mind with post-purchase evaluations.
• Reconditioning Services: Enhance vehicle appeal before resale.
• Logistics Solutions: Nationwide vehicle transportation services.
• Dealer Support and Training: Access to Manheim University for dealer education.

Section 5: How Stockwave Can Improve a Car Dealer's Buying Power

Stockwave, another tool from Cox Automotive, enhances a dealer's buying power by providing comprehensive inventory sourcing solutions. It offers centralized inventory search, profitability insights, competitive analysis, efficiency, and mobile accessibility.

Section 6: Tips for Maximizing Your Manheim Experience

• Stay informed with auction schedules and inventory lists.
• Set bidding limits to manage budgets effectively.
• Utilize market insights from Manheim Market Report (MMR).
• Build relationships with Manheim representatives for personalized support.
• Leverage Manheim Express for flexible transactions.
• Integrate AuctionAccess for simplified auction participation.
• Utilize Stockwave to maximize buying power and profitability.

Section 7: Common FAQs

• Can I register without a dealer license? No, a valid dealer license is mandatory.
• Are there registration fees? Registration is typically free, but auction participation may incur fees.
• How long does account approval take? Usually within 1-3 business days.
• What is AuctionAccess, and do I need it? AuctionAccess is a universal registration platform that simplifies auction access. While not mandatory, it enhances the process.
• How does Stockwave benefit my dealership? Stockwave improves buying power with real-time inventory insights, profitability data, and access to multiple wholesale sources.

Conclusion

Registering with Manheim as a California auto dealer offers unparalleled access to inventory, industry tools, and business growth opportunities. Streamline the registration process, leverage Manheim Express for flexible transactions, integrate AuctionAccess for enhanced auction participation, and utilize Stockwave to maximize your dealership's buying power.

Tags: auction, manheim, used car dealer

Posted in: Education